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ミーティング

For new products and startups

​Over 5 million yen
start campaign

We will produce successful

crowdfunding campaigns.

OFFICE35 is an official CAMPFIRE partner

We are one of the largest crowdfunding sites in Japan, CAMPFIRE.A recognized crowdfunding expert.

Advanced marketing strategy to achieve high funding

We propose the best solution for your campaign

planning

We will investigate the suitability of the product's market expansion strategy. If there are better strategies than crowdfunding, we will recommend other options.

​creative

We will handle the creation of all necessary elements such as sales copy, design, videos, website, and social media for the pre-launch and live campaign.

marketing

We will carefully consider the platform and user characteristics to design the rewards and create an advanced advertising strategy, including email marketing, influencer marketing, and media PR, to gather supporters with maximum cost-effectiveness.

Crowdfunding is
more than just a one-time fundraiser.

Implement strategic campaigns to increase sales several times

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We will execute multiple campaigns.

Campaigns that have been successful on Makuake tend to have a higher chance of success on CAMPFIRE as well. By implementing marketing strategies unique to CAMPFIRE, it is possible to achieve even greater fundraising results than Makuake campaigns. Additionally, it is also possible to run multiple campaigns for the same product.

Acquiring media coverage and retail partner

During the crowdfunding campaign, it is often easier to obtain media coverage and secure distributors. By raising awareness of the product and exploring potential distributors during the campaign period, we can also progress with preparations for general retail sales.

Expanding the fan base

By acquiring fans who have empathy and a desire to support us, we have a higher chance of converting them into future customers. These fans become valuable supporters of our business, and their support contributes greatly to our success.

仕事の相談

Some of the projects implemented

We carried out crowdfunding three times and succeeded in collecting a cumulative total of more than 20 million.

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We have carried out various marketing and have been published in many media such as TV, newspapers, magazines, industry magazines, and web media.

D2C Challenges

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At the same time, we have also developed distributors, and have been handled by beauty clinics, fitness studios, relaxation salons, etc. throughout Japan.

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During the campaign period, it was decided to introduce it to 13 big camera stores.

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We also conducted a sales promotion campaign for B2B, and received more orders than the number of Kurafan support for the first lot order.

Succeeded in obtaining about 5 times more support money for products implemented by other support companies​.

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A project that only 860,000 were collected in a project implemented by another Kurafan support company.

A few months later, we succeeded in collecting more than 4.22 million yen in support funds for a project we implemented.

Actionable knowledge, proven strategies and a framework to hack your business growth

Make the most of crowdfunding

段ボール箱
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In order to take advantage of D2C, a wide variety of digital strategies is required, such as the establishment of E-Commerce Website.

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サイト
構築
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広告
​運用
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システム
管理
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データ
​分析

Service

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Experienced directors will plan D2C strategies to support your business.
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There are projects in crowdfunding campaigns that achieve millions or even billions of yen in pre-sales within just a month, while only about 5% of projects manage to gather support of over 5 million yen.

Even among that 5%, there are cases where projects struggle with post-crowdfunding promotion.

Nice to meet you, my name is Masato Iwagami.

As a crowdfunding specialist and an external partner recognized by Japan's No.1 crowdfunding platform CAMPFIRE, I have been involved in numerous projects.

Through my experience, I possess practical knowledge in crowdfunding, proven strategies, and the secret formula to hack business growth. As a campaign manager, I have maintained a 100% success rate with the projects I've managed.

To enhance the potential for success in your project, I can provide you with optimal steps based on a proven framework used exclusively by top crowdfunding agencies. I can either guide you as your dedicated project manager or fully handle your entire campaign.

If you are planning to start a crowdfunding campaign, please feel free to reach out to me for further discussion.

Official CAMPFIRE Curator
Masato Iwagami

支援サービス

service

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Strategy Formulation

We will conduct thorough market competitor research to understand the landscape and identify key players in your industry. Based on this research, we will assist you in selecting the most suitable crowdfunding platform that aligns with your project goals and target audience. Our team will also work closely with you to design an effective reward structure and develop a compelling marketing strategy tailored to your campaign. This includes identifying target demographics, determining key messaging and positioning, and planning promotional activities to maximize campaign visibility and engagement. By carefully planning and strategizing every aspect of your campaign, we aim to optimize its performance and increase your chances of success.

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Live campaign

We will execute a strategic plan that leverages pre-launch activities, media PR, influencers, and SNS platforms to generate accelerated traffic and achieve high-value funding. Our approach will take into account the algorithmic characteristics of the chosen crowdfunding platform to maximize visibility and engagement. During the pre-launch phase, we will build anticipation and excitement for your campaign through various activities. This can include teaser campaigns, sneak peeks, exclusive previews for early supporters, and creating a sense of exclusivity around your project. By strategically timing these activities and leveraging social media channels, we aim to generate buzz and attract a dedicated audience even before the official campaign launch. Media PR will play a crucial role in spreading awareness about your project. We will identify relevant media outlets, both online and offline, and craft compelling press releases and media pitches. Our goal is to secure media coverage and interviews that highlight the unique aspects and value proposition of your campaign, increasing its exposure to a wider audience. Influencer marketing will be employed to tap into the reach and influence of key individuals in your target market. We will identify and collaborate with influencers who align with your project's values and have an engaged following. Through sponsored content, reviews, endorsements, or influencer-led events, we will leverage their influence to create buzz, drive traffic, and encourage support for your campaign. SNS platforms will be utilized strategically to engage and mobilize your target audience. We will develop a content calendar and implement a mix of engaging posts, visuals, videos, and interactive content to spark conversations, encourage user-generated content, and promote sharing. By understanding the algorithms and user behaviors on these platforms, we will optimize our approach to maximize organic reach and engagement. Through this comprehensive strategy, we aim to drive accelerated traffic, capture the attention of potential backers, and create a compelling narrative around your campaign, ultimately leading to a successful high-value funding outcome.

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Production

We will carry out the creation of the project page, production of product introduction videos, development of teaser websites, and the creation of advertising creatives. Our team of experts will work closely with you to understand your project's unique selling points and target audience. We will then design and develop compelling project pages, engaging videos that showcase your product's features and benefits, captivating teaser websites to generate interest, and attention-grabbing advertising creatives to attract potential backers or customers. Our goal is to create compelling visual and written content that effectively communicates your project's value proposition and drives engagement and conversions.

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​Development of sales agents

We will carefully analyze the unique characteristics of your product and identify potential matches with major retailers, department stores, specialty shops, catalog sales, TV shopping channels, and online marketplaces. We will initiate discussions with these potential partners to explore distribution opportunities. Our approach will involve thorough market research and understanding of each retailer's target audience, product requirements, and distribution channels. We will tailor our pitch and value proposition to align with the needs and preferences of each specific retailer. During the commercial negotiations, we will leverage our expertise in pricing, terms, and conditions to secure mutually beneficial agreements. Our goal is to establish strong partnerships that maximize product visibility, accessibility, and sales potential across various retail channels. By effectively positioning your product, highlighting its unique selling points, and demonstrating its market potential, we aim to secure partnerships with reputable retail outlets that are well-suited for your product. This will provide you with broader market reach and increased opportunities for sales and growth. Through our dedicated efforts in commercial negotiations, we will strive to achieve favorable terms, optimal shelf placement, and promotional support from selected retailers. Our aim is to establish long-term relationships that contribute to the ongoing success and expansion of your product in the retail market.

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Pre-launch activities

We will implement a comprehensive marketing strategy that includes SNS advertising, email marketing, influencer marketing, and referral marketing. For SNS advertising, we will create targeted campaigns across popular social media platforms to reach and engage your desired audience. This will involve crafting compelling ad creatives, selecting appropriate targeting parameters, and monitoring campaign performance to optimize results. In terms of email marketing, we will develop an effective email campaign strategy to nurture and engage your existing and potential backers. This includes creating captivating email content, designing visually appealing templates, and implementing automated workflows to deliver personalized messages at the right time. Influencer marketing will be an integral part of our strategy, where we will identify relevant influencers in your industry and collaborate with them to promote your campaign. This can involve sponsored content, reviews, endorsements, or influencer-led events to generate buzz and drive participation. Additionally, we will leverage referral marketing techniques to encourage existing backers to share your campaign with their networks. This can include implementing referral programs, offering incentives for referrals, and providing supporters with easily shareable content. By implementing these diverse marketing tactics, we aim to maximize campaign exposure, increase reach, and drive engagement and conversions for your crowdfunding campaign.

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Preparation for general sales

We provide comprehensive support in establishing and operating your e-commerce website. Our team will assist you in designing and developing an attractive and user-friendly website that showcases your products effectively. We will ensure seamless integration of payment gateways, secure checkout processes, and efficient order management systems. In addition to e-commerce, we can help you expand your reach by establishing a presence on major online marketplaces. We will guide you through the process of setting up shop on these platforms, optimizing product listings, and managing inventory and fulfillment processes. To enhance your offline presence, we offer services such as creating promotional materials for retail stores, including flyers and point-of-purchase (POP) displays. Our experienced designers will work closely with you to develop eye-catching visuals that effectively communicate your brand message and drive customer engagement. Furthermore, we can support your participation in trade shows and events by designing compelling promotional materials, such as brochures and POP displays. These materials will help you attract attention, convey your product's unique features, and generate leads during exhibitions and events. Our goal is to provide comprehensive support in both the online and offline realms, ensuring that your brand and products are effectively promoted and marketed to reach a wide range of customers. By combining our expertise in e-commerce, retail marketing, and visual communication, we will help you create impactful campaigns and materials that drive sales and contribute to the success of your business.

サービス

グラフィックデザイナー

​Exclusive club fan

Producer dispatch

We will send a dedicated project manager for your campaign.

男性デザイナー

Domestic Kurafan

leave everything to you

​This is a full package of 14 days pre-launch + 31 days live campaign.

プロトタイプデザイナー

consulting

Advice and mentorship, not campaign management.

会議室でのミーティング

Overseas Kurafan

​ Leave everything to us

We will act as an agent for overseas club fan campaigns such as Kickstarter and Indiegogo.

Steps to start support

We offer the best solutions.

01

Contact Us

First, please feel free to contact us using the inquiry form. Please let us know your current issues and requests. 

02

meeting

Based on your inquiry, we will arrange a date and time for an online meeting. During the meeting, we will discuss your specific needs and goals in detail and propose a service plan tailored to your needs.

03

Plan Selection

We will determine the best service plan for you based on our online meeting.
We will propose the best plan for you, taking into account your budget, delivery schedule, and other requirements.

04

Start of support

Once a plan has been determined, we will determine a strategy based on market research and begin to create a sales funnel for the entire project. As marketing professionals, we are committed to helping you realize your vision and goals.

話し合う人
inquiry

We will support you flexibly 

based on a consultation.


Please feel free to contact us.

お問い合わせ
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